Posts Tagged ‘lead validation’

More Lead Over Validation

In looking through my post rejects this past week it appears that the lead industry… the auto lead industry is again coming up with more methods of over validating data. One of the post reject codes I’m seeing is “suspicious phone number” or “suspicious employer”.
When researching the post rejects further it was discovered that a [...]

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Internet Leads: Over Validation

Lead over validation is the automated process of scoring leads too tightly without any human checking or intervention. This process causes valid leads to be post rejected or declined at the ping resulting in fewer “valid” leads to those who need them and overall reduced customer service to our online clientele.
This is where Lead Dispatch [...]

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