Archive for November, 2008

Leads: Time Is Of The Essence

Occasionally I receive a refund request from other lead brokers or auto dealers that want a refund on a lead in which the explanation for the request is “Customer Already Bought” or “Customer Already Bought Car” or something similar.
I believe this is and will be an area of huge improvement for lead brokers and auto [...]

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Are Customers Using Vulgar Language?

In continuing on lead over validation in the auto industry; are you loosing potential customers that live on streets with pornographic or vulgar references?
I’ve seen another new post reject flag “bogus or vulgar data”.
Seems that if you have customers that live on “Cummings Rd.”, “Cumberland Drive”, “Titan Dr.”, or possibly “Dickerson Drive” their applications will [...]

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